Brand Identity/Motion Graphics/Design
Encore: Visual Identity
For Amsterdam's premier hip-hop event, Encore, I was tasked with creating a visual identity that resonates with the essence of the music played at the event. This genre's energy and vibe are intricately woven into the final visual design. The use of scribbles introduces a strong contrast in the visuals, making the design instantly recognizable as Encore's while also adding a dynamic, lively feel. This project was all about capturing the spirit of hip-hop and translating it into a visual language that's both striking and emblematic of Encore's unique atmosphere.